This charities story spans over 80 years, during which they have made a huge difference to the lives of thousands of former servicemen and their families. From their wellbeing services to pension advice and financial support, this charity delivers a person centred approach to support individuals and they are now looking to reach and help even more beneficiaries.
Charity People are thrilled to be heading up the search party to find this wonderful charity a talented Supporter Insight Analyst. The supporter insight role is diverse, fast paced and purposeful. You will be manipulating large volumes of data from multiple sources, wrangling and cleaning datasets. Shaping forecasting and testing tools to refine and complement the organisations supporter engagement strategy. Collaborating and advancing the use of the CRM/Salesforce platform. Being proactive to find solutions to derive actionable insights and evolving ways for the charity to gain feedback from members/supporters on their experience. You will produce tools and deliver reporting to monitor KPI progress as well as benchmarking and monitoring the external landscape. You will working closely with the Supporter Insight Manager in delivering bespoke supporter data analysis and forecasting to shape their engagement planning and strategy. Working with other teams, you will define the scope of their data requirements, progress accordingly, and ensure all data from all sources can be integrated to provide a 360-degree supporter picture.
On our absolutely 'must haves':
The Supporter Insight Analyst will be an experienced data and supporter champion who is confident, positive, patient and empathetic in your approach. You will have previously worked in designing, producing and communicating strategic insights and recommendations to maximise the potential of an organisations customer or supporter database in order to improve engagement, income generation or sales. You will be a first class communicator, adaptable in your approach to project management and a hands on strategic thinker who has a real passion using data to develop new ideas. You will have a depth of industry experience in either a marketing or business discipline which covers response analysis, customer or supporter segmentation models, profiling and lifetime value models. You will need to have skills and experience in data visualisation skills/story telling using tools such as Power BI or Tableau. An advanced level of computer literacy in SQL, Pivot Tables and Excel, experience of using CRM databases desirably in Salesforce and a working knowledge of current GDPR and PECR legislation best practice.
This charity provides some fantastic staff benefits and has an incredible flexible working policy. The role can be homebased with travel to Leicester for meetings & training when needed.
For more information on this exciting opportunity, please contact Ellen Drummond at Charity People
Charity People actively promotes equality, diversity and inclusion. We match charity needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we know greater diversity will lead to even greater results for the charities we work with.